How far can "Grit" Get Graduates in the COVID Economy?
High school seniors are reassessing their college plans, and this spring’s college graduates are entering the most punishing labor market in memory. With so much uncertainty, what can young people do to thrive? Linda Kaplan Thaler, co-author of Grit to Great: How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary, joins Full Disclosure with Roben Farzad to give perspective and advice on how this generation’s young leaders can rise to the challenges of a Covid-19 economy.
Kaplan Thaler grew up in the Bronx, “with no money or connections,” and became an award-winning advertising executive who created some of the most recognizable advertising campaigns and jingles in the industry, including the Aflac Duck, the “Yes, Yes, Yes” Herbal Essences campaign, and the “I Don’t Wanna Grow Up, I’m A Toys ‘R’ Us Kid” jingle. She’s given numerous talks at businesses and colleges and has appeared widely on television.
"We are mostly creative when we're bored because the mind fills you up with other ideas. - Kaplan Thaler
The show airs live Fridays at 2 pm on VPM News 88.9 FM and reairs Saturday at 6:00 p.m. and Sundays at 8:00 p.m.
The following excerpt was edited for clarity.